Disclaimer Payment by Suzuki of co-op claims submitted by dealers doesn’t indicate that Suzuki has reviewed the ads for compliance with federal, state, or local laws. Dealers are solely responsible for any advertising and promotion they create or use, and are solely responsible for ensuring that all advertising and promotion conforms with all applicable laws There are three main areas related to selling which place legal responsibilities on advertisers: Price, promotion and financing. If you provide the proper information in your advertising you will keep within the law. We’ve included samples of disclaimers for you to use when circumstances call for them. Price When you advertise the price of a particular model be sure to include complete disclosure of what is or is not included for that amount. A disclaimer referenced by an asterisk should state, as applicable, that "price does not include prep, freight, taxes, license, title fees or insurance." It should also be noted if the pictured model includes any optional equipment. If you have a limited supply of that particular vehicle, you should also include "while supplies last." Any other limitations, such as specific model year(s), one per customer, or particular set of accessories, colors, wheels or handlebars, affecting the offer should be mentioned. Promotion Past corporate promotions have consisted of rebates, discount coupons on accessories, giveaways and financing offers. Any promotion advertising you construct should include the precise dates that the offer is good (e.g., offer runs July 31 to September 30, 2003). Other conditions that you should include where applicable are: "While supplies last," "must be licensed driver," "18 years of age or older to qualify," "no purchase necessary" and "visit dealership for complete details." Financing Individuals or businesses involved in advertising credit terms of promotional sales should recognize that all such ads have to comply with the advertising requirements of the Truth In Lending Act (TILA) and Regulation Z. Regulation Z’s advertising rules apply to all open-end credit plans and TILA applies to all closed-end programs. These rules apply when the following "triggered situations" are stated (explicitly or by implication) in the ads. 1. The circumstances in which a finance charge will be imposed or how it will be determined (including when finance charges begin or how they may be avoided). 2. The periodic rate(s) or the annual percentage rate(s). 3. Other charges that apply to the consumer related to credit. If the above is true, then the ad must show the annual percentage rate(s). If the rate varies, the ad must show any minimum down payment, purchase price, length of terms and any credit restrictions, and the customer must have enough information to calculate the monthly payment that is stated. Equally as important, these rules require that all advertising disclosures be made clearly and conspicuously, even though they waive type/size requirements that apply to other Regulation Z disclosures and permit the use of certain abbreviations. When advertising for a closed-end credit purchase, there are five "triggering terms" which require additional disclosures. The triggering terms are as follows: 1. Amount of the down payment—expressed either as a percentage or as a dollar amount (e.g., 10% down, $25 down, 90% financing). 2. The amount of any payment—expressed either as a percentage or as a dollar amount (e.g., as low as $67 per month, pay 5% each month, $9 per month). 3. The number of payments—(e.g., only 36 payments, only 48 monthly payments). 4. The period of repayment—total time required to repay (e.g., 5 years to pay, 4-year loan available). 5. The amount of any finance charge—(e.g., $100 financing, less than $100 interest). If any of the five terms above is advertised, all three of the following disclosures must be included clearly and conspicuously in the ad. These three required disclosures may be set in small type as disclaimers referred to by an asterisk next to the triggering term. 1. The amount or percentage of the down payments (e.g., $40 down, 10% down). 2. The terms of repayment (e.g., 12 payments, $24 per month). 3. The annual percentage rate using the term either spelled out in full or abbreviated APR (e.g., 18% annual percentage rate). If the annual percentage rate may be increased after consummation of the credit transaction, that fact must be disclosed. Examples of retail disclaimers: 1. With approved Suzuki Credit. 2. Excludes tax, title, license, freight and assembly. 3. Includes tax, title, license, freight and assembly. 4. Based on manufacturer’s suggested retail price of $(PRICE).